Tag Archives: social

Social Networking: The Next Great Marketing Medium

There has been a virtual explosion of social networking sites in the past couple of years. Even the big players like Google, Yahoo and MSN are getting into it. With so much interest in how social networks work, one begins to wonder if there is marketing potential within these social networks? I’ve been watching social networking for some time now. In fact I’m a member of various social networking sites including http://www.myspace.com/ and https://www.linkedin.com just to name two. I joined partly because I wanted to see what […]

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Monetizing The Social Network

A review of ways marketers can align with these consumer hot spots. Online social networks are hot. Those who participate in them belong to two, three, four, maybe even more than 10 or 20 different ones. They enjoy their features, upload photos, request business contacts and talk with friends. For now, consumers get to do this for free. For now. Although social networking in the offline world may be well-established — monetized through conferences, venues, referral fees and headhunters — the online world seems to just be […]

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Improving Your Social and Business Networking

Social networking is not a new phenomenon – people have been meeting together for centuries as a way of expanding their friendships, increasing their sense of community, and establishing new business relationships. And even in the last half century neighborhood or city-based networking organizations have arisen such as the Lions, Kiwanis, and Elks clubs along with those dedicated to pure networking like Business Networking International and LeTip. But it wasn’t until a website called sixdegrees was created a few years ago that online networking started to take […]

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